Kerala is rich not only in skilled practitioners but also in the availability of super specialty hospitals. The role of health tourism on tourism development in kerala. Origin and evolution of health tourism health tourism is actually thousands of years old. Jul 04, 2019 kerala has the potential to increase the inflow of medical value tourists by 1015 per cent. Kerala ayurveda tourism popular ayurveda health centres in. A study of the imperatives and impediments with focus on ecotourism. Varkala is a tourist hub in trivandrum in kerala, india which has high inflow of visitors among other places in kerala. With this avowed goal, there are large number of health care centers and hospitals have kick started for promoting ayurveic health tourism catering to the ever increasing requirements of people both from within and outside in india. Why is kerala the top choice for medical health tourism.
The quality of health care offered by the doctors, nurses and support staff, makes medical tourism in kerala the preferred choice of patients seeking healthcare. Pdf abstract kerala is unique in the world tourism map for its natural beauty and cultural heritage. Medical tourism encompasses all those services that consumers use when traveling with the intention of getting some form of treatment. Kerala is one of the best ayurveda tourism destinations in india. Medical treatment combined with leisure activities, fun and fitness. Kerala is situated between the ever green western ghats in the east and deep blue arabian sea in the west and it is a beautiful landscape, showing unique geographical diversity distinct from other states of india. Goa, kerala, karnataka and gujarat for taking medical treatment along with tourism. The god that made kerala had green thumbs and is a gift of sea and mountains. Health tourism hub for ayurveda international journal of. The main reason for the increasing trend is the attitude of people to spend holidays in a quality manner with the aim of improving health. A study on the impact of yoga tourism on tourists visiting kerala. Medical certificate form kerala templates free printable. Related data were collected from the directorate of tourism, govt. This book examines the range of motivations that drive this diverse sector of tourists, the products that are being developed to meet their needs.
The book titled kerala tourism statistics 2017, prepared by the research and statistics division of the department of tourism, covers data pertaining to international and domestic tourist inflow, the key markets, trends in tourist arrival and earnings from tourism. Full text of this paper can be downloaded online at. The routes of wellness in tourism in kerala and its impacts. Make in india initiative will contribute to the growth of medical tourism phenomenally for several reasons. Kerala has sensed the potential for health holidaying based on its. Kerala is usually marketed as a health destination for its allopathy, ayurveda, dental packages. Urbanisation and spread of economic prosperity in the small and large urban areas, employment guarantee programmes for rural population, good telecommunication infrastructure and improved infrastructure such as roads and electricity. Pdf medical tourism in keralachallenges and scope james. Modern medicine kerala health, medical tourism, tour packages.
Kerala tourism official website provides text, photos, video, on travel destinations, hotels, accommodation, culture, heritage, art forms and people of gods own country. End state master plans with meticulous spatial planning and numerous and welldefined project proposals the implementation or. Download kerala tourism guide for free in pdf format. Philip augustine is the chairman of this sub committee for health tourism development.
The role of health tourism on tourism development in. There are many ayurvedic hospitals, clinics, resorts and spas in kerala for the promotion of ayurvedic tourism. An international coir fest is conducted annually that is aimed at developing the coir industry of kerala and tourism. Medical tourism agents in kerala, kerala luxury travel package. Medical tourism is marketed along with allopathy,ayurveda, dental and other health packages. Thousands of foreigners are coming to kerala for the local concepts of rejuvenation and restoration that is embodied in the ayurveda system of treatment. Liquor sales in kerala is a public sector undertaking, through which the government earns a significant revenue. To study the level of satisfaction of the visitors after undergoing health treatments in kerala. Following coronavirus confirmation in kerala, there were waves of cancellations of hotel bookings and tour packages. Prospects of ayurvedic health tourism in kerala research. More and more hospitals are joining hands with the tourism industry to benefit their services. End state master plans with meticulous spatial planning and numerous and welldefined project proposals the implementation or otherwise of which would. Kerala tourism offers the most exciting tourism packages to visit the renowned places in the gods own country. Destination india 7 growth of middleincome class, with about 62 per cent households falling in this category in 20092010.
Health and wellness tourism takes an innovative look at this rapidly growing sector of todays thriving tourism industry. Spa towns and sanitarium were the form of early medical tourism. The quality of health care offered by the doctors, nurses and support staff, make medical tourism in kerala a preferred choice of patients seeking healthcare solutions in india. Almost all of them offer the latest in modern medicine along with best in class facilities and superior infrastructure, often rivaling their counterparts in the west.
Kerala tourism packages offers let you explore the incredible places nestled deep in the greenery of kerala that are a must visit for every tourist visiting india. The government of kerala has conferred the 200405 health tourism award on kims for introducing the most innovative project in the field of tourism kerala institute of medical sciences, p. An amazing healthcare destination with world class infrastructure. Health care resources of kerala include modern medicine like. The place possesses more than 100 resorts in which majority provides ayurvedic spa and treatment to the customers. Introduction of health tourism connell 2006 describes health tourism as a popular mass culture where people travel to overseas countries to obtain healthcare services and facilities such as medical, dental and surgical care whilst having the opportunity to visit the tourist spots of that country. Come and enjoy the wonderful scenic beauty with sotc india. This is the state portal of kerala designed and developed by tata consultancy services ltd. To provide suggestive measures for better advancements in health tourism in kerala. During the past decade, health and wellness tourism has become one of the top categories of tourism across the globe. A webometric analysis of medical tourism websites in kerala by s. Abstract kerala is unique in the world tourism map for its natural beauty and cultural heritage. Medical tourism, synonymous with the words like health tourism, medical travel or global healthcare and has become a universal concept gaining importance. The role of health tourism on tourism development in kerala state.
Kerala is located in the south of india and together with goa it is seen as the best international tourist destination of india. The state of kerala is now in a position to provide advanced surgical and health care treatments costeffectively. In india, kerala is emerging as a prime health tourism hub for its. Medical tourism is a devoloping concept where by people from world over visit their neighbourhood for their medical and relaxation needs. Epidauria became the original travel destination for medical tourism. This book examines the range of motivations that drive this diverse sector of tourists, the products that are being developed to meet their needs and the management implications of these developments.
The high priority for health in kerala is bound to make this relatively new aspect of tourism into a multi crore industry in future. The state is all set for a leap in medical tourism. A webometric analysis of medical tourism websites in kerala. In india, kerala is emerging as a prime health tourism hub for its ayurveda packages. Discover information about popular ayurveda health and treatment centers in kerala. Becoming a doctor is usually a desire millions of college students in india. Medical tourism kerala india treatment with leisure. Kerala ayurveda tourism popular ayurveda health centres.
Kerala tourism guide kerala travel guide brochure pdf. Health tourism, destination attractiveness, ayurveda, kerala. There are many reasons why many tourists prefer visiting kerala for their health concerns. In ancient greece, pilgrims and patients came from all over the mediterranean to the sanctuary of the healing god, asklep. It was established in 1989 and offers a wide variety of. Modern medicine kerala health, medical tourism, tour. Tourism is a major contributor to the states economy. Medical tourism in the global context is at the rising trend in the third world.
Pdf perception of tourists towards kerala as a preferred alternate. To assess the quality of health tourism practising in kerala. When youre done, you can download your kerala travel guide to your phone or tablet, or print it as a pdf. Download limit exceeded you have exceeded your daily download allowance. This treatment can contain a full or a partial scope of medical treatments. Kerala, india al shifa hospital is a multispecialty tertiary level referral hospital located in india. Kerala government has launched and implemented several social welfare schemes and policies for its residents in 201920 and earlier for different categories of people in the society including unemployed, girls, youth, women empowerment, pension schemes and others. To understand the relationship between health tourism and tourism development in kerala 4.
Allopathy and holistic system of medicine such as yoga. Al shifa hospital is a multispecialty tertiary level referral hospital located in india. Health medical tourism in kerala, india green haven tours. Medical tourism kerala, india kerala medical tourism, find a hospital or clinic in kerala, india. Medical tourism dates back thousands of years to when greek pilgrims traveled from all over the mediterranean to the small territory in the saronic gulf called epidauria. Medical tourism also called medical travel or health tourism is a term initially coined by travel. Collector inaugurates 6th edition of kerala health. Kerala has the potential to increase the inflow of medical value tourists by 1015 per cent. Presently there isnt any kind of occupation mainly because sincere because a doctor. Medical tourism in keralachallenges and scope citeseerx. In kerala, ayurveda is not just a healthcare system, but part and parcel.
Once famous all over the world for its black gold and spices, kerala has become one of the most sought after holiday destinations in india and internationally. Marketing ayurveda as part of the health tourism has brought a new definition to vacationing in india itself. Kerala travel guide by kerala tourism packages kerala is in the southern west part of india. It was established in 1989 and offers a wide variety of medical services including a department of dentistry. Welcome to kerala tourism official website of department. However, many students not necessarily aware of the entire procedure of becoming a. Ppt kerala tourism powerpoint presentation free to. Cultural diversity and well developed tourism sector as of census 2011, kerala has the highest literacy rate of 93. The study signals that there exists a spacious scope for growing the picture of kerala as. Over the last few decades, the state of kerala in india has made tremendous achievements in the medical industry.
Healthmedical tourism is a booming niche tourism market in the tourism industry. Apart from nature and culture, kerala has a unique opportunity in the area of medical tourism. India has originated as one of the most important hubs for medical tourism. Medical tourism is like any leisure product where apart from travel package, one gets medical treatment at the best hospitals. Ayurveda college thiruvananthapuram, directorate of indian systems of medicine, reputed and classified wellness resorts in the private sector as well as from the published research reports on health tourism. Kerala has an excellent track record in the fields of tourism and health care. Saunter around, breathe in the fragrance of spices and discover the magic that made this land a coffer of flavours for centuries.
Detailed kerala travel guide ebook for your next trip to kerala. Being a more sustained restorative system, ayurveda provides a holistic mechanism for leading a healthy life. The tourism industry in kerala can be classified on the basis of different types of tourism. Kerala is easily accessible by air, road and rail, in comparison to markets in europe, the middle east and south asia. All you have to do is select the type of places youd like to include restaurants, museums, etc. As a part of health tourism, you can find unique treatments of ayurveda for different illnesses, rejuvenation programs, body and beauty care therapies which have been developed over the years by sages and physicians. An evaluative study of ayurvedic health tourism in kerala. The state attracts millions of foreign and domestic tourists to visit the states. The reason india kerala is a favourable destination is because of its infra structure and technology in which is in par with those in usa, uk and europe. To further promote tourism in kerala, the government of kerala started the grand kerala shopping festival in the year 2007. Status, growth and impact of medical tourism in india. A few officials of the tourism department of government of kerala.
1370 112 587 577 244 392 6 907 479 1083 195 1414 1590 1637 1579 1271 580 317 368 1582 1592 1400 913 137 607 1614 640 700 119 1324 948 834 1393 90 1158 568 1099 934 623 413